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The Founders

Nuywa was born one blurry eyed very, very late night in the Delhi airport as we were once again hauling suitcases full of gorgeous textiles home. Realizing there was a hole in the market with so much of the same product and designs, we knew that others would be as inspired as we were by the rich techniques and stories of creation we were discovering.


Bonded over a love of travel, social good and beautiful decor we were inspired to launch Nuywa to highlight the work of artisan makers and bring it to customers everywhere.


Justin has spent his life figuring out how to make things work better, faster, smarter. Obsessed with operations and the processes that support them, he has overseen teams that span everything from warehouse fulfillment and shipping to finance and engineering. A start up veteran, Justin has worked at 4 start ups including meal kit delivery company Din and short term rental company Sonder after his time at Google working on their Google Express product.

When he is not busy analyzing problems or traveling he can usually be found in the kitchen or on his Peloton. An avid foodie and cook he makes a mean apple pie and loves to get adventurous with recipes. Justin is also an ardent cyclist having done the AIDS/ Lifecycle 500 mile ride from San Francisco to Los Angelas last year and is training to do it again this year.


Creative Director, designer, entrepreneur and all around aesthete, Ashley has been working in the interior design and furniture world for over 20 years. The previous owner of an interiors retail store followed by a home textile brand she then began exploring the start up world, shaping the interior design, brand and sourcing strategy for Sonder and Decorist.

Ashley's interior design work has been featured in top publications like Architectural Digest, Vogue, People, Elle Decor, Sunset, Home Beautiful Australia and others designing for some of tv and film's top celebrities. When not designing or traveling she is usually practicing yoga, painting or running.


French born Cyril is a world traveler, serial entrepreneur and avid adventurer. Speaking 5 languages fluently he has lived in France, Spain, England, Italy, Argentina, Brazil, United States and traveled around the world for 1 year. He worked for many years in the wine industry developing business across multiple countries.

An ultra endurance athlete, Cyril is a Guiness Record Holder for the fastest time to cross the Pacific Ocean on a row boat with 4 men rowing 2400 nautical miles in 39 days. He is currently training to do it again solo in June 2021 to raise awareness for ocean pollution and inspiring others to follow their dreams.